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Drink Ratings

Since a long time, I always feel a bit uncomfortable [up to annoyed] if it comes to drink reviews. Lets face it everyones palate is different and the least people have such a refined taste - as well as have the knowledge about context, that they can do a independent [that means uninfluenced by marketing and image] and unbiased evaluation. And lets also face it - if you have several drinks to rate from 1 to 10 of taste, appearance, aroma, your ratings will change from the beginning to the end of your assessment. More specific, complex and "devious" rating sheet could help [ideally electronically]. But what would be the distinctive variables? As "you cannot argue about taste", lets get first of all postulate following points: Classic drinks stood the test of time - hence can be seen as paragon Temperature [T] is a measurable value - and is deciding if a drink is good or not. A very basic balance [Bb] is also key for an adequate drink - I don't mean ...