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Showing posts from May, 2015

Paradigm Shifts in the Bar

Not long ago, there was a post about the Singapore Sling on Facebook, and I commented on it. 
Point is, that it is unlikely - or better said, close to impossible, that the contemporary recipe [which is said to be the original recipe] was invented in the 1920's. Ok - let's first of all see the recipe:

IBAspecified ingredients*3 cl Gin1.5 cl Heering Cherry Liqueur (cherry brandy)0.75 cl Cointreau0.75 cl DOM Bénédictine1 cl Grenadine12 cl Pineapple juice1.5 cl Fresh lime juice1 dash Angostura bittersPreparationPour all ingredients into cocktail shaker filled with ice cubes. Shake well. Strain into highball glass. Garnish with pineapple and cocktail cherry.
David Wondrich, one of my favourite cocktail historians discussed the Singapore Sling here. And I do agree. I like his research, which showed the unlikeliness, that no cherry eau de vie was used - rather than Bols cherry liqueur or Cherry Heering. It seems unlikely, that a drink haven't changed at all for 20 years and thous…

Another dirty move in the multinational spirit business -

There is no shortage of company copying and ripping off each other in the spirit business. Since the introduction of Grey Goose by the mastermind Sydney Frank, there are dozen of premium and premiumer vodka brands coming out every year [last was the battle between Absolut [Pernod-Ricard] of their premiumest Elix and the counter of Bacardi with their Grey Goose V.X.

This is quite normal and not especially dirty. Maybe a bit naive, though.

But look what I found [picture besides]. Bacardi has "now" an "authentic" vodka with a very "unique" bell-shaped bottle. With a wolf as logo shouting out. Do you see any resemblance?

I found the parallels with Russian Standard fascinating. Even the marketing stories [yeah - please don't be so naive and believe anything what they are telling you about a recipe from the 18th century - all a marketing lie] are very similar [Georgian vs. Russian... but still].

The shocking part is, that we are not talking about a small co…